May 20, 2010 -- My name is Brahm Ahmadi. I am co-founder of People's Grocery that I directed for eight years. In January 2010 I hired a new Executive Director to take my place at People's Grocery. My planned departure from the organization was based on one goal that is shared with the Board and staff: to create a sister company, called People's Community Market (PCM) that could open and operate a food retail store in West Oakland (the same community served by People's Grocery).
Since that time I have been taking many initial steps toward making PCM a reality. I've made lot of progress in the last couple of months. Up to this point I've been staying pretty much out of the public's eye as I complete the formation and planning process. Of course, the planning and design process is still underway and will be for some time. But it's safe to say that I'm reaching the tail end of a phase where I hadn't wanted to share too much about what I've been up to so as to avoid promoting prematurely.
But now it's time to to start sharing a bit with the public about my progress in this exciting new venture. I'll be sharing much of what I'm up to and the basic concepts behind PCM through this blog and through PCM's website. The time to start seeking capital to this venture is fast approaching. Which means that things are going to getting pretty exciting as I enter the next critical stage of the start up. And this next stage is as much about telling the story of PCM and sharing the passion of it, as it is about making a solid business proposition and reporting on accomplishments. So stay tuned as this story begins to unfold.